Twas the night before Christmas in Manhattan. I was browsing the ware at the Christmas market in Bryant Park when I came across Aroma Espresso Bar. Little did I know at the time that Aroma was a popular chain in Israel founded in 1994. Drawn into the shop by the smell of their coffee, I instinctively glanced around for coffee beans and found that they were selling bags of 1/2 pound bags of their mysterious espresso blend.
Oh boy, do these guys know coffee! The medium roasted beans yielded a cup of espresso with just enough kick, strong aroma, and a deep but complex taste without too much acidity. I finished the bag so quickly I did not even get a chance to take a photo of their little paper bean bag. I will have to track down one of their shops in the city to get a bigger bag of beans next time.
Hi Joonseok! Thanks for the *great* shout-out. I'm thrilled to hear you enjoyed our coffee! We have four locations in the city and our Pop-Up Booth in Bryant Park is open until the end of February!
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2. Midtown: 205 E. 42nd St.
3. Soho: 145 Greene St.
4. Tribeca: 100 Church St.